. Concepts 1. Persuasion The elements of persuasion * credibility

 . Concepts 

1. Persuasion 
The elements of persuasion
   * credibility 
   * trustworthiness 

2. Career Area:  Managing public Speaking Anxiety
     * public speaking Anxiety is a common form of stress
     * psychological effects of public speaking anxiety

3. 3rd concept or skill- Characteristics of Argument
    * argument is conversation with a goal 
     * argument incorporates values